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Category archives: Fashion Brands

Fashion PR Marketing Insight From Karen Kane

Fashion Brand Spotlight: Michael Kane, Director of Marketing at Karen Kane

For me, Karen Kane is one of those brands that I know, but I’m not sure exactly how I know, you know? If you’re in the same boat, here’s a quick rundown. Karen is an actual person, a fashion designer who launched her first collection in the late seventies out of her garage. The casual, California vibe caught the attention… More

LandsEndCanvasArrivals

Brand & Blogger Q&A: Canvas Lands' End Digital Holiday Blog up Shops & 2013 Marketing Predictions

Working with a nationally recognized brand like Land’s End was a natural fit for Glitter Guide. We aim to provide our readers exposure to brands they have access to with quality they can afford and Canvas Land’s End is just that. We love the every day sensibility and relaxed style of Canvas Land’s End, and that their pieces can mix… More

material wrld

Material Wrld features Fashion PR Girls in Latest Campaign

Well this is a fun spin on the traditional blogger campaign! If you missed the launch, Material Wrld is a curated, online fashion resell community. Unlike other players in the luxury consignment space, Material Wrld focuses heavily on content, allowing members to peek into the closets of prominent bloggers and fashionistas like Leandra Medine aka the Man Repeller, designer Steven… More

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture. A creative marketing strategist for fashion brands that get it (or who want to get it!), I care about helping companies connect to their audiences in meaningful ways, as well as mentoring aspiring fashion publicists along their career path. Recently, I was included in iMedia's annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Want to learn more? Check out my full bio or get in touch.