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Category archives: Links

Givenchy's Public Fashion Show, the Ladies of House of DVF & Periscope: the New Darling of Digital Marketing Fashion PR, Marketing & Social Media News for the Week of August 31, 2015

Givenchy’s Public Fashion Show, the Ladies of House of DVF & Periscope: the New Darling of Digital Marketing

Retail in the digital age like you’ve never seen it before. (via AdAge) One of our favorite PR Girls, Connie Wong of Moderne Press on getting out of ruts, work strategies and more! (via Meg Biram) With new marketing initiatives and fall designs, fashion designer Daryl K is ready to make her comeback. (via Forbes) PR feels making you a… More

H&M's Social Media Quizzes, Instagram's New Feature & Back to School PR Tips Fashion PR, Marketing & Social Media News for August 24, 2015

H&M’s Social Media Quizzes, Instagram’s New Feature & Back to School PR Tips

Social media is full of quizzes (who doesn’t love them?) and H&M is making very good use of them to market their Back to School campaign. ( via Mobile Marketer) In her own words: Donna Karan gets personal as she shares her experiences early in her career in an excerpt from her new memoir. (via Vogue) How Instagram is turning photos… More

Instagram: the New Model Scout, Uniqlo's Shorter Work Week & Effective PR Managers Fashion PR, Marketing & Social Media News for the Week of August 17, 2015

Instagram: the New Model Scout, Uniqlo’s Shorter Work Week & Effective PR Managers

Inside Condé Nast’s rapidly expanding education business. (via Fashion Times) Social media is helping Instagram darlings become fashion’s newest supermodels. (via I-D Vice) No, it’ can’t be. Is fashion on Twitter dead? (via Yahoo Style) Shopping catalogs are still important tools to keep that customer and store relationship alive – and it’s still working. (via the Daily Beast) How brands… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions or shoot me a note at crosby@prcouture.com.