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Category archives: Links

Fashion PR Fridays: PR, Marketing & Social Media News for the Week of February 10, 2014 Fashion PR Fridays: PR, Marketing & Social Media News for the Week of February 10, 2014

Levi’s Lifecycle Guide, Who Did Instagram Best at Fashion Week & Target Collaborates with Top Pinners

Levi’s Levi’s Lifecycle Guide is making powerful progress towards reducing our impact on the planet.  (via Triple Pundit) Yes, Instagram took over Fashion Week, and these are some of the brands that embraced it. Who were you following? (via Digiday) Some Valentine’s tips to sweeten your content marketing. (via American Express Open Forum) The early bird gets the sale? These… More

Fashion PR Fridays: PR, Marketing & Social Media News for the Week of February 3, 2014

Zac Posen’s Spotify Playlist, Bloomingdale’s Instagram Project & Are You Ready to Go Solo?

Zac Posen incorporates Spotify playlist into his 2014 Lookbook that represents his collection inspiration. And it’s just as classy as you’d expect. (via Styleite) Rebecca Minkoff is not afraid to explore the social media frontier. The designer is using video sharing app Keek to share her collection and some behind the scenes extras. (via Fashionista) Looks like we’re that much… More

Fashion PR Fridays: PR, Marketing & Social Media News for the Week of January 20, 2014 Fashion PR Fridays: PR, Marketing & Social Media News for the Week of January 20, 2014

American Eagle Says No to Photoshop, Pinterest Supports Gifs & Charles Dickens a PR Pro?

H&M sticks to the reduce, reuse and recycle model with their new denim collection. (via the New York Daily News) We know retailers use customer info, but do we really know what for? (via Fashionista) American Eagle created a major PR push with its new Aerie campaign scoffing Photoshop. (via PR Daily) So your pitch didn’t get the response you… More

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping rad companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me an electronic communiqué.