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Category archives: News & Events

Fashion PR Fridays: PR, Marketing & Social Media News for the Week of April 14, 2014 Fashion PR Fridays: PR, Marketing & Social Media News for the Week of April 14, 2014

Pucci’s Selfie App, The Rise of Native Ads & What the 90’s Taught Us About PR

The rise of native ads in fashion media publications and what it means for advertising. (via Ad Age) But first, lets’ take a scarfie? Pucci’s new app encourages a new kind of #selfie. (via InStyle) Easter Egg hunts and a wearable tech app: yes, they have something in common and possibly paving the path for a new way to shop…. More

Fashion PR Fridays: PR, Marketing & Social Media News for the Week of April 7, 2014 Fashion PR Fridays: PR, Marketing & Social Media News for the Week of April 7, 2014

Design Your Own Prada Shoes, Selfie Taking Mirrors & Why PR Girls Will Run the World

An iconic piece of clothing can definitely shape a culture – here are 50 of the most important dresses from the last 100 years. Any you’d add? (via Never Underdressed) Kind of like entrepreneurial godparent’s, J.Crew and Kate Spade are mentoring up and coming startups. (via Fast Co.) Be the designer of your own shoe destiny! Prada is now offering… More

I shot this.

Kenwerks Takes On Coachella (& Takes Over PR Couture Instagram)

We have been having so much fun this year, turning our PR Couture Instagram account over to PR agencies for amazing access and insider peeks like Linda Gaunt Communications’ NYFW takeover. This week, we’re excited to not only bring you Skirt PR on Friday, but we’re headed (vicariously) to Coachella’s first weekend, thanks to Kenneth Loo and his creative marketing team at… More

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping rad companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me an electronic communiqué.