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Category archives: News & Events

FAB Beauty for Beauty Professionals

L’Oréal Launches FAB Beauty Site to Promote Industry at Large

Companies are taking control of brand storytelling and becoming content publishers themselves, from Target’s take on the corporate newsroom, “A Bulls-Eye View,” to Net a Porter’s own glossy, Porter. Recently, L’Oréal’s Professional Products Division launched (FAB for flair, artistry, beauty), a content platform designed to support public relations on a corporate and brand level through international beauty content available in English… More

PR 101 Course Mentorship PR Skills Community

PR Girl 101 Course PRISM Winter Registration Now Open

For the third and final time this year, I’m signing on as mentor, instructor and general life cheerleader for a small group of driven, ambitious future boss babes looking for more information, more support and more community as they develop their careers in public relations. We start Nov. 3. Women who have taken PRISM have gone on to land dream jobs… More

Email Intros Made Easy, ModCloth's Different Kind of Pop-Up & Missed Connections for Fashion Fashion PR, Marketing & Social Media News for the Week of October 19, 2015

Email Intros Made Easy, ModCloth’s Different Kind of Pop-Up & Missed Connections for Fashion

You might work hard, but don’t expect it to impress many people. (via 99 U) #Dreamjob envy! Getting up close and personal with Christian Louboutin’s Global Communications Director, Dina Fierro. (via Allure Access) The giggles go to Time. The major publishing company just announced its acquisition of lifestyle website, Hello Giggles. (via TechCrunch) The correct and easy way to tackle email intros…. More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions or shoot me a note at