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Category archives: PR Interviews

Publicists Q&A: Getting to Know Danielle Elderkin, Founder of Cover Story Communications Front Row Fashion PR Interview Series

Publicist Q&A: Getting to Know Danielle Elderkin, Founder of Cover Story Communications

Danielle Elderkin has always been exceptionally passionate about two things: writing and home décor (she majored in Magazine Journalism with a double minor in Interior Design and English at Ohio University). She quickly her calling in lifestyle communications quickly after few internships in public relations and spent several years working for various agencies before creating Cover Story Communications eight years ago, which she runs with… More

Natasha4 Front Row Fashion PR Interview Series

Publicist Q&A: Getting to Know Natasha Koifman, Founder of NKPR

Natasha Koifman created NKPR in 2002 to combine her two passions: shining a spotlight on stories of substance and supporting causes that are making a difference around the world. Under Natasha’s guidance and leadership, NKPR has established itself as a highly-regarded full-service public relations, artist management and digital agency with offices in Toronto and New York, representing over 40 diverse… More

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His PRspective: Digital Fashion PR with McArthur Joseph at Bollare

Fashion PR is a profession overrun by women, and we tend to claim the whole field as ours, even via hashtags like #PRGirl. The PR Guys deserve love, too. They work just as hard and have their share of #PRGuyProblems. We began our #PRGuy installment with Gregory Russell and Zack Tanck. PR guys (and gals) everywhere loved it so much,… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions or shoot me a note at crosby@prcouture.com.