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Category archives: News & Events

Nanette Lepore Nanette Lepore Live Video Chat, July 31

Ask Designer Nanette Lepore about Fashion PR (& More!)

I’m on a life-mission to find the perfect pair of black, wide-legged pants. And there is one pair that absolutely haunts me. Because probably more than ten years ago I found them. A pair of perfect, cotton twill Nanette Lepore black pants, with either a side or back zipper. I think they were $200 – more than I had ever… More

The Importance of Good Grammar, Six Lessons from the World Cup, and Fashion Bloggers Spilling Their Style Secrets Fashion PR Fridays: PR, Marketing & Social Media News for the Week of July 14, 2014

The Importance of Good Grammar, Six Lessons from the World Cup, and Fashion Bloggers Spilling Their Style Secrets

Check out a great recap from Fashion PR Confidential. (via Fashion PR Confidential) The great debate: Is it jif or gif? (Via Mashable) Why good grammar is so important. (via PR Daily) Best idea ever? Rent The Runway creates a Netflix-like service for accessories. (via Fashionista) Stuck in a creative slump? Try these tips to get the juices flowing again…. More

Tradeshow Tactics & Tips Build Your Fashion Brand: A Digital Course for Emerging Designers

Find out the Truth About Fashion Industry Trade Shows

Trade shows offer fashion and accessory brands the opportunity to connect directly with top buyers with the primary goal of securing wholesale orders. However, shows are also an opportunity to create a brand experience, receive feedback, build relationships and network with like-minded brands. Most tradeshows require hefty upfront costs, and a strategy that goes far beyond, “stand at booth and… More

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping rad companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me an electronic communiqué.