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Category archives: News & Events

SWIMWEEK Update, Cynthia Rowley on Social Media & PR Measurement Fashion PR, Marketing & Social Media News for the Week of May 11, 2015

Mayor Funds FIT, Cannes Fashion Festival & PR Measurement

Just some of the many reasons we need #BossBabe leaders. (via Levo League) New York’s FIT is getting a quite the upgrade with a brand new modern building funded by the mayor’s budget. (via FIT Newsroom) PR powerhouse and co-founder of PR Consulting Sylvie Picquet on how she keeps it cool and collected – even during Fashion Week! (via Elle)… More

SWIM Week vs Swimweek

The Truth About Miami SWIMWEEK (& What to Do About it)

There has been a frantic panic among designers, media and swim and resort wear industry folks since IMG emailed the media with their announcement that they are canceling SWIMWEEK this year. A lot of confusion has ensued from this announcement and since we are privy to exactly what has occurred and the plan for Miami Swim Week 2016, we wanted… More

FPRF Fashion PR, Marketing & Social Media News for the Week of April, 13 2015

Instagram Post Notifications, Hiring a PR Firm & Hashtags to Change the World

To hire a PR firm or not to hire a PR firm. That is the question so many brands have, and is once and for all getting answered. (via Spin Sucks) How a simple hashtag can make a huge change in the fashion industry. (via the Guardian) What John Oliver can teach us all about marketing. (via B Think Forward)… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at crosby@prcouture.com.