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Category archives: Social Media

How to Make Instagram Grids

Fashion PR Toolkit: How to Make an Instagram Grid

We’ve been talking for a while now about how graphic design and photography skills can really give fashion publicists an edge. If you’re as Instagram-obsessed as I am, you have undoubtedly noticed that when you first stumble on a new account page, you might be greeted with a large image broken up by multiple squares. I’ve actually been taking screenshots of these… More

Show Me Your Mumu: How Social Media is Making an Old Mu New A PR Couture Guest Article by Mary Kathryn Woods

Show Me Your Mumu: How Social Media is Making an Old Mu New

Clothing line Show Me Your MuMu is successfully showing its “MuMu” to the world. Show Me Your MuMu reinvented the “muumuu” and entered the fashion world as a fresh, fun and more hipster Lilly Pulitzer. Through its thorough branding efforts, the clothing line is selling more than just flowing, flowery outfits — it’s selling a lifestyle. By definition, branding is… More

© Gerardo Somoza Fashion PR Instagram Takeover

Behind the Scenes at NYFW with Linda Gaunt Communications

Because so much of the fashion week spectacle and press focuses on what goes down the runway (and who sits front row), it can be easy to forget the months of planning, pitching and coordinating that befalls a designer’s PR team each season. Starting today, find out exactly what New York Fashion Week is like for one of the top… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at crosby@prcouture.com.