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Category archives: DIY Fashion PR

Fashion PR Quotables: Liz Anthony, Mariposa Communications

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Fashion PR: Bohemian Brand-Building with Kelly Cutrone-Favorite Tiny Devotions + GIVEAWAY

It’s no secret among my friends how much I love mala bead jewelry company Tiny Devotions. Last year, I spent a lovely afternoon at an incredible hotel with founder Diana Charabin during her visit to San Diego, where she gifted my with the Highest Potential Mala. Thanks to a Pinterest contest, I have since added the Adventure Mala to my… More

MayaBrennerContest

Connecting Digital PR & Social Media: 2 Case Studies of Successful Small Business Campaigns

By Amanda Goodhue, Director of Digital PR at /excelamktg, a social media firm based in Los Angeles. One of the biggest challenges of running a social media campaign, especially for small businesses, is participation. You can blast it out on Facebook, tweet it multiple times, and include it in your latest email marketing– everything short of spamming your fans– but… More

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture. A creative marketing strategist for fashion brands that get it (or who want to get it!), I care about helping companies connect to their audiences in meaningful ways, as well as mentoring aspiring fashion publicists along their career path. Recently, I was included in iMedia's annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Want to learn more? Check out my full bio or get in touch.