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Category archives: DIY Fashion PR

Fashion PR Quotables: Liz Anthony, Mariposa Communications

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Fashion PR: Bohemian Brand-Building with Kelly Cutrone-Favorite Tiny Devotions + GIVEAWAY

It’s no secret among my friends how much I love mala bead jewelry company Tiny Devotions. Last year, I spent a lovely afternoon at an incredible hotel with founder Diana Charabin during her visit to San Diego, where she gifted my with the Highest Potential Mala. Thanks to a Pinterest contest, I have since added the Adventure Mala to my… More


Connecting Digital PR & Social Media: 2 Case Studies of Successful Small Business Campaigns

By Amanda Goodhue, Director of Digital PR at /excelamktg, a social media firm based in Los Angeles. One of the biggest challenges of running a social media campaign, especially for small businesses, is participation. You can blast it out on Facebook, tweet it multiple times, and include it in your latest email marketing– everything short of spamming your fans– but… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions or shoot me a note.