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Category archives: DIY Fashion PR

MayaBrennerContest

Connecting Digital PR & Social Media: 2 Case Studies of Successful Small Business Campaigns

By Amanda Goodhue, Director of Digital PR at /excelamktg, a social media firm based in Los Angeles. One of the biggest challenges of running a social media campaign, especially for small businesses, is participation. You can blast it out on Facebook, tweet it multiple times, and include it in your latest email marketing– everything short of spamming your fans– but… More

MayaBrennerContest

Connecting Digital PR & Social Media: 2 Case Studies of Successful Small Business Campaigns

By Amanda Goodhue, Director of Digital PR at /excelamktg, a social media firm based in Los Angeles. One of the biggest challenges of running a social media campaign, especially for small businesses, is participation. You can blast it out on Facebook, tweet it multiple times, and include it in your latest email marketing– everything short of spamming your fans– but… More

cattee1

Uncovet Offers New Opportunities for Indie Fashion Designers and Bloggers

Design and technology is Uncovet’s sweet spot, and we use both to solve people’s common shopping dilemmas – spending excessive amounts of time and money to surface unique products that fit their style. –  Heather Lipner, Co-founder and President, Uncovet First there was The Coveted, then came The Coveteur, and now fashion treasure hunters have Uncovet, the latest of flash sale… More

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping rad companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me an electronic communiqué.