sign up

Get a free fashion PR plan template and special offers exclusive to insiders!

Category archives: Tips & Strategy

New Year's Resolutions You'll Want to Accomplish

New Year’s Resolutions for PR Girls and Guys

It is that time of the year again! Time to make some New Year’s Resolutions. Oh joy! I am a big believer in trying to figure out what I can ACTUALLY accomplish in the New Year. Yes, I would love to make a million dollars, hire 25 new employees and create a worldwide empire. However, unfortunately, I am just not… More

Catalyst A PR Couture Guest Article by Amanda Slavin

4 Ways Brands Can Create Bold Event Experiences for Millennial Audiences

You know those days when you receive 10 holiday party invitations on paperless post and have no idea who any of the people are that invited you? Or when you receive Facebook event after Facebook event that have nothing to do with your interests? Everyone is inundated with event invitations, which is why it is so important for brands to… More

Photo Credit: Song of Style

4 Things You Can do Today to Boost Working Relationships

Relationships are a publicists’ most valued asset, which is why it’s extremely important to remain in communication with your network, even when you aren’t actively, pitching, planning or working on a project. For example, when you wrap up work with a client on a short-term project, have a strategy in place to make sure you are the first one called when… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions or shoot me a note.