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Category archives: Featured

networkingtips

PR Toolbox: Manage Relationships and Improve Networking with these 15 Apps

Written by Christina Goswiller We hear it said all the time: PR is all about relationships. In support of your need to constantly grow and nurture your connections, and in follow-up to last week’s article on 15 conference opportunities perfect for fashion publicists, we’ve put together some techy tips to help making the most of your in-person networking and ongoing… More

Front Row Jewelry PR: Rachel Meis, Rachel Meis Communications

If you just sit on a placement what was the point of getting it in the first place! – Rachel Meis, Founder & CEO, RMC Out of her firm’s office in Santa Monica, CA, Rachel Meis works with her team and roster of jewelry clients to do the almost unthinkable in today’s media climate – garner celebrity placements and editorial… More

5 Reasons to Love Rachel Roy Digital Fashion Magazine The Life

5 Things to Love About Rachel Roy's New Digital Fashion Magazine, The Life

It’s no secret that I love following how fashion brands are taking editorial inspiration from traditional publishing and creating their own branded content. Fashion designer Rachel Roy has notably used social media to not only showcase the brand, but demonstrated a willingness to blend the personal with the professional, mixing Instagram shots of her daughter, for example, with Brene Brown quotes… More

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture. A creative marketing strategist for fashion brands that get it (or who want to get it!), I care about helping companies connect to their audiences in meaningful ways, as well as mentoring aspiring fashion publicists along their career path. Recently, I was included in iMedia's annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Want to learn more? Check out my full bio or get in touch.