Category archives: Featured
PR Toolbox: Breaking up (with Google Alerts) Isn't That Hard to Do
[Ed-note: Meet the newest addition to the PR Couture family: Tribe Dynamics, a technology start up out of San Francisco. As part of an ongoing partnership, we're teaming up to share recent news in the fashion + technology space, as well as and helpful tips and tools. This first installment gives you an intro into the company itself as its services... More
Brand Spotlight: Behind-the-Scenes of LuLu*s Fashion Blogger Program
We measure success through click-throughs to our site, comments from the readers, and social media interaction. – Stephanie Gaito, Blog Relations Manager, LuLu*s Stephanie Gaito is the blog relations manager at junior fashion online shop LuLu*s, which runs extensive affiliate and event programs for key fashion and style bloggers., as well as a robust social media an on-site content strategy. Recently, the… More
Front Row Jewelry PR: Rachel Meis, Rachel Meis Communications
If you just sit on a placement what was the point of getting it in the first place! – Rachel Meis, Founder & CEO, RMC Out of her firm’s office in Santa Monica, CA, Rachel Meis works with her team and roster of jewelry clients to do the almost unthinkable in today’s media climate – garner celebrity placements and editorial… More
