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Category archives: Featured

Join PRISM - the only course for aspiring PR Girls

Summer School for PR Girls Now Open – Join PRISM

While everyone else is busy perfecting their next pineapple shot on Instagram, soaking in the sun, secretly trying out the latest insane belly-button craze (uh, I failed), and taking advantage of Summer Fridays, I’ve got a proposition for you: 6 Weeks of Mentorship + Industry Skill Upgrades + PR Girl Community What about doing all these things, while gaining the… More

25 Fashion PR Accounts to Follow on Instagram

25 Instagram Accounts for Fashion PR Folks to Follow

It’s no secret we love Instagram here at PR Couture. It has become the fashion industry’s social media platform of choice when it comes to engaging with followers, and for many emerging designers, it’s becoming a startup springboard! We could spend hours upon hours scrolling through feeds, losing ourselves in perfect shots of lattes and showrooms, so we thought we… More


Editor Q&A with Alex Apatoff, Senior Style Editor at

People Magazine is the world’s leading celebrity media outlet and delivers readers the latest news and exclusive interviews of the most compelling people of our time. As the Senior Style Editor for People Magazine and, Alex Apatoff is always looking for timely, relevant brand stories or products that have a celebrity angle. Below she shares her likes and dislikes when… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions or shoot me a note at