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5 Reasons I Quit Freelance PR and Took The Job

A little over one year ago, I made the decision…

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2 Big Influencer Marketing Concerns (& How to Handle Them)

Influencer campaigns aren’t new; the strategy relies on the same…

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What to do Right Now to Land More Holiday Gift Guide Press Coverage

For some brands, holiday gift guides are the be-all and…

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How to Make the Most of Your First 90 Days in a New PR Job

Part of being successful in the PR industry is building…

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PR Girls We Love: Meet Stephanie Tan, PR Manager at Influenster

Stephanie Tan heads in-house PR at Influenster, an NYC-based product discovery…

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How to Produce a Memorable Brand Event with a Blogger as Host

You strategize, conceptualize, create and coordinate and through it all,…

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Social Summer: 8 PR Boss Babes To Follow on Social Media

PR professionals are never without our phones and social media apps;…

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3 Style Rules for Your Next Job Interview

I distinctly remember trying to put together an outfit for…

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Beauty PR Boss: Meet Erin Beck, Owner of Beck PR

Erin Beck started her career with a luxury knitwear brand,…

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Campaigns We Love: Nude For All by Naja

Who: Ethical lingerie brand Naja was founded in 2013 by acting…

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6 Things You’re Doing To Sabotage Your PR Results

Every brand has dreams of being the next golden child,…

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