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Category archives: Favorites

08.26.10 by Crosby // Filed under Favorites, PR Couture, PR Interviews, Tips & Strategy
Jen Cullen dressing a Model

Front Row Fashion PR: How to work with Celebrities & Celeb Stylists for Product Placement

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04.01.10 by prcouture // Filed under Favorites, PR Couture, PR Interviews
So-what-do-fashion-publicists-do-FINAL

Fashion PR 101: So, What Do Fashion Publicists Do?

For those of us on the PR and business side, if you’re good at what you do, the possibility to be paid well is pretty high. It definitely takes time. Starting salaries in fashion, like most creative industries are low and you have to pay your dues, but there’s light at the end of the tunnel if you work hard and put yourself in a position to succeed.

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12.17.09 by Crosby // Filed under DIY Fashion PR, Favorites, PR Couture, Tips & Strategy
First Fashion Shoot by Chris A Michales

5 Ways to Make Your Fashion PR Agency Fall in Love With You

The decision to hire a PR agency is a big one, and fashion designers often joke that they feel like they need a publicist to help with their pitch to get a publicist! Once you have found the right agency and signed contracts, there are a few things you can do to ensure a successful partnership. Let us Get to… More

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Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture. A creative marketing strategist for fashion brands that get it (or who want to get it!), I care about helping companies connect to their audiences in meaningful ways, as well as mentoring aspiring fashion publicists along their career path. Recently, I was included in iMedia's annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Want to learn more? Check out my full bio or get in touch.