sign up

Get a free fashion PR plan template and special offers exclusive to insiders!

Category archives: PR Interviews

Accessory PR and Sales Showroom SUCARRA Front Row Fashion PR Interview Series

Publicist Q&A: Getting to Know Nash Yacoub, Founder of Accessory Showroom SUCCARRA

SUCCARRA Showroom launched in 2006 in NY/Boston as a multi-faceted PR and sales showroom specializing in Fashion and Accessories. As of June, there are now four locations, including Los Angeles, Dallas and Atlanta. Founder Nash Yacoub created SUCCARRA in order to act as a true business partner for designers, helping them to move from producing collections to becoming a true… More

Publicist Q&A: Getting to Know Caroline Andrew, SVP of Mfa Ltd. Front Row Fashion Interview Series

Publicist Q&A: Getting to Know Caroline Andrew, SVP of Mfa Ltd.

Also known as Client Director of Happiness, Senior Vice President Caroline Andrew has been with New York-based MFA Ltd. (Missy Farren) for more than a decade.  In addition to providing strategic council, she deftly navigates media opportunities and Millennial outreach, much to the delight of clients like lululemon, Roxy apparel, Stance Socks and Schwinn Bikes. How did you get started in… More

Publicist Q&A: Getting to Know Lauren Berg Donovan, Presidnt of Skirt PR Front Row Fashion PR Interview Series

Publicist Q&A: Getting to Know Lauren Berg Donovan, President of Skirt PR

Skirt PR is a Chicago-based, full-service PR firm that excels in strategic media relations, brand marketing, event planning/execution and social media for clients in a variety of industries, such as beauty, fashion, and lifestyle. Skirt PR President Lauren Berg Donovan was on her way toward becoming a lawyer when a fashion PR internship with Skirt changed everything. How did you… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions or shoot me a note at crosby@prcouture.com.