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Category archives: Press Coverage

09.07.11 by prcouture // Filed under Fashion Brands, PR Couture, Press Coverage, Social Media, Tips & Strategy
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Five Things about Social Media that Fashion PR Often Gets Wrong

I always enjoy reading Apparel Insiders, the online magazine about the contemporary fashion industry founded by former associate publisher of both Sportswear International and Women’s Wear Daily Gus Floris. As such, I was thrilled to contribute an article for their September Issue. I chose to focus on what I find to be common, recurring mistakes made by fashion brands in the social… More

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09.07.11 by Crosby // Filed under Fashion Brands, PR Couture, Press Coverage, Social Media, Tips & Strategy
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Five Things about Social Media that Fashion PR Often Gets Wrong

I always enjoy reading Apparel Insiders, the online magazine about the contemporary fashion industry founded by former associate publisher of both Sportswear International and Women’s Wear Daily Gus Floris. As such, I was thrilled to contribute an article for their September Issue. I chose to focus on what I find to be common, recurring mistakes made by fashion brands in the social… More

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04.11.11 by Crosby // Filed under PR Couture, Press Coverage, Tips & Strategy

On Video: PR Couture Fashion PR Interview on The Look

The Pulse Network recently launched a fashion & beauty channel and invited me to come speak about the evolution of PR Couture and to share some advice for women looking to kick-start their own self-directed professional adventures!   Host Maggie Rulli has great energy and made it feel almost normal to be chatting into my tiny pin-hole laptop camera! I enjoyed… More

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Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture. A creative marketing strategist for fashion brands that get it (or who want to get it!), I care about helping companies connect to their audiences in meaningful ways, as well as mentoring aspiring fashion publicists along their career path. Recently, I was included in iMedia's annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Want to learn more? Check out my full bio or get in touch.