Pitching/Outreach

How to Maximize PR Opportunities from an Editor Preview

Editor previews are an important component for any public relations…

Read more »

Podcasts Offer a Powerful PR Opportunity – Here’s How to Take Advantage

As a seasoned PR professional, you’re probably always looking for…

Read more »

4 Questions to Ask a Media Gifting Event Company (Before Paying their Fee)

The producers of media gifting events are always on the…

Read more »

Are You Guilty of These Common Mistakes When Pitching the Media?

Mastering the skill of pitching is essential to garnering press…

Read more »

PR Toolbox: How To Get the Most Out Of HARO

As PR pros in the digital age, we are lucky to have a multitude of tools we can utilize on daily basis to help identify media opportunities for our clients.

Read more »

6 Best Practices for Building a Media List that Gets Press

While it’s very important to perfect your messaging and media…

Read more »

How to Find and Befriend Freelance Writers

With the rise of the virtual workplace and reduced editorial…

Read more »

What to do Right Now to Land More Holiday Gift Guide Press Coverage

For some brands, holiday gift guides are the be-all and…

Read more »

7 Lifestyle Websites PR Professionals Should Know

Public relations professionals operate as media experts, providing guidance on where…

Read more »