PR Marketing Professional CareerToolkit

This is more than a career. It's a lifestyle.

You’ve gotten the lay of the land, and now it’s the next move, besting your best, and staying on top of trends so you are always your clients trusted go-to. What will it be? Manager? Agency Owner? In-house?

Enter PR Couture. Whether you first discovered us as an intern or just stumbled upon us today (we forgive you!), we are your career’s fairy godmother, getting you the resources, job opportunities and connections you need to reach your full potential. 

This is the inside track. Hop on and let’s see what magic we can create together.

What's Haute: New PRISM Labs monthly membership launch

Your dream career blueprint

just follow the path, sweet cheeks

slay your next job interview

Get the inside scoop on the unspoken rules and expert strategies you need to hiring managers at top agencies and brands swoon (and offer you the position). Includes a ton of additional advice from PR agency owners on what it *really* takes to get hired.

Ramp up your skills

PRISM is a self-study (DIY) online program that will help you to refine and express your personal branding, upgrade your PR skills and define your career path. Receive a certificate of completion and entry into our Alumni network.

Get the right Vibes

Think of our Good Pitch Vibes as a glitter blast of good luck every time you sit down to pitch. Choose from white, black or soft gray. Gold Foil, babycakes!

Love you mean it

I’m now working with Style Fashion Week. PRISM was a huge stepping stone for me and has brought so many opportunities to light.

Stephanie Barcetti

I made the move to LA about a month ago now. I started a job that I absolutely love at a hospitality PR firm. Couldn’t have done it without PR Couture!

Caitlin Kruell

required-ish reading

A few popular articles to get you started

In the PR world, no two managers are the same. Some lead with an iron fist, others go the gentler route, and most fall somewhere in between. After 35 years leading PR teams, I can tell you with certainty the only right style of management is the style that works for you.

5 Things to do before leaving your job for something new

A Linkedin study reports that millennials will change jobs about four times before turning 32, so a bit of career hopping is in the cards for most of us. Whether you’re leaving on good terms with your former company, or seeking out a healthier work environment, it’s important to treat your exit strategy with as much focus as your job search. After all, you never want to burn a bridge in your haste for something new.

Make sure you complete these five final tasks to ensure your career and reputation head in a positive direction.

What is a PR alliance and why do you need one?

PR pros (and especially those in the fashion or beauty industries) often get an unfair rap for being catty, rude, and sometimes downright mean. While in a few instances you may encounter someone who came off the set of The Devil Wears Prada, most of the publicists (and editors for that matter) within the fashion, beauty, and lifestyle industries are lovely, hardworking people just trying to secure some amazing press for clients with their sharp minds and creativity.

Hi Kitten, my name is Crosby.

I started PR Couture because I wanted a dedicated place online to share and connect with others working in fashion/lifestyle PR. And because frankly, I wasn’t getting that warm fuzzy feeling when I tried to connect with publicists for career insight or support.

Public relations is built on relationships, and it’s become my mission to ensure that through PR Couture, our programs, courses and community, you never feel invisible or without the expert-level advice and insight you need to excel in your career. 

Consider me in your corner as of right now. Reach out anytime crosby@prcouture.com

xo,

Crosby Noricks