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Publicists & Agency Resources

Fashion PR isn’t Just a Career. It’s a Lifestyle. You Know This.

How many things are you working on, right now? Hells bells, child, you do a lot.

Point being, you are far too focused on navigating this seemingly never-ending changing media landscape, planning events, negotiating partnerships, dealing with crazy (but lovable) clients. and the business of, well, being in business, to do everything. At least without losing your mind every second Tuesday. Now, why is that so hard to remember?

Welcome to PR Couture. Your Virtual Business Partner.

From our weekly industry round ups to inspirational interviews with your peers, plus new vendors, apps and strategies to add to your toolkit, our content is designed to help you do what you do, better.  And To love what you do, harder.

Grow business when you get listed on our Find an Agency directory (pretty much guaranteed to send you a steady stream of potential new clients), keep your inbox filled with talented, motivated applicants when you post a job on our Fashion PR Job Board, and check off "agency as client' on that never-ending to-do list and add us to your media list for agency news, client case studies and creative partnerships.

Required Reading

10 Ways to Get New Clients

Going Solo: A Guide to Freelance Fashion PR

4 Steps to Better Fashion PR Storytelling

5 Pinterest Tools for the Fashion Publicist

Paid Campaigns vs Editorial Blog Placements

How to Create Brand Content that Works

Get Multiple Clients Media Coverage with a Single Pitch

How Fashion PR Agencies use Tumblr

Suggested Reading

Extra Credit

Feel like being featured?

We’d love to share your story on PR Couture as part of our Front Row Fashion PR series. Contact Crosby[at]PRCouture.com for details

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me a note.