Fashion Blogger Relations

NYFW From a Fashion Blogger’s Perspective

Get the scoop on what it’s like to attend NYFW, from a blogger’s perspective…

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Hosting a Blogger Event? Make Sure You Have a Plan to Track Results

The biggest mistake I regularly see from brands is hosting…

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3 Reasons Not to Choose A-List Bloggers for Your Next Brand Campaign

The bell-curve has more to tell us than simply who…

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Think You’re Ready to Reach Out to Fashion Bloggers? Read this First.

The tide has shifted, and brands will sink or swim…

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5 Ways to Fail When Working with Fashion Bloggers

Think of the almighty, influential style or fashion blogger as…

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4 Tips Integrate Social Media Services into PR Agency Offerings

At Kravetz PR, we offer most of the services you…

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How the PR Industry Feels About Free Samples for Beauty Bloggers

I am an aspiring public relations professional who has held…

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Behind-the-Scenes of LuLu*s Fashion Blogger Program

We measure success through click-throughs to our site, comments from…

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Canvas Lands' End Digital Holiday Strategy & 2013 Marketing Predictions

Working with a nationally recognized brand like Land’s End was…

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How Michael Kors is Working with 100 Fashion Bloggers for #MKTimeless

Last week I received an invite from Michael Kors to…

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How to Pitch Lindsey Calla, Saucy Glossie

Bloggers have become the digital voices of fashion. Getting coverage…

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Six Tips from the IFB NYFW Blogger Conference

Nowadays, if you’re not a lot of things, you haven’t…

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How Fashion Brands Connected with Bloggers at the IFB NYFW Conference

A look at IFBCON (the blogger conference put on each fashion…

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