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Tag Archives: Fashion Events

How to track ROI when hosting a blogger event A PR Couture Guest Article by Heidi Nazarudin

Hosting a Blogger Event? Make Sure You Have a Plan to Track Results

The biggest mistake I regularly see from brands is hosting a blogger event with no clear strategy. They simply and just throw open the doors and step aside.  I am still surprised by the number of big fashion, tech and accessory brands that hand me products and/or money and simply expect me to bring bloggers to the event to enjoy themselves,… More

fashion20tickets

5th Annual Fashion 2.0 Awards Announce Zac Posen Keynote, Coco Rocha + Win 2 Tickets

Each year the Style Coalition Fashion 2.0 Awards, an event that recognizes the best digital campaigns and platforms from the fashion industry, outdoes itself. Now in it’s fifth year, Zac Posen has been announced as keynote speaker, Robert Verdi will host again, and Coco Rocha will present the Top Innovator Award. The founders of Warby Parker are to be honored… More

Vancouver Fashion Week 2014

Marquet Media Helps Preps US for Vancouver Fashion Week

Vancouver Fashion Week is a semi-annual week-long celebration of fashion, creativity, and multiculturalism.  This fall/winter 2014 season,VFW is expecting 50 designers from 21 countries including Argentinian designer Gabriel Lage, Peruvian designer Noe Bernacelli, South Korean Designer Soojin Lee. Designers  will display their collections to more than 20,000 industry insiders, socialites, celebrities, media, and buyers. State side, Marquet Communications (soon to be Creative Development Agency, LLC) was tapped to… More

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping rad companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me an electronic communiqué.