PR Couture’s Crosby Noricks Speaking at MAGIC

Just a quick note to let you know that PR Couture founder Crosby Noricks will be speaking at MAGIC on August 17 on a panel titled, “SOCIAL MARKETING: STRATEGIES FOR CUSTOMER ENGAGEMENT, PRODUCT RESEARCH & ONLINE SALES.If you are going to be attending, just in Vegas, throwing a party, whatever, we’d love a chance to meet in person – best way to set that up is through email or twitter. Please note Crosby will be out of the country until August 15 with limited access to internet.

Additional panelists include:

  • Macala Wright Lee, Principal – Fashionably Digital Los Angeles
  • Daniela Zeltzer, Director of Marketing – XCVI Clothing
  • Daria Shualy, CEO – Sense of Fashion
  • Carolyn Coles, Digital Culture and Innovation – Lululemon Athletica

MAGIC continues to support the business of fashion by offering the industry’s widest variety of resources – global brands from head-to-toe, all the latest trends, a new footwear event – FN Platform, and a forum for industry leaders to share key information, news and insights with their peers.

MAGIC’s unique world-class seminar series offers Zappos’ extraordinary CEO, Tony Hsieh discussing the critical role customer service plays in the corporate world. NPD Group’s world renowned analyst Marhsal Cohen will explain how fashion businesses must forge ahead in this new decade. And if you’re looking to expand global efficiency, you’ll hear one of Obama’s top Trade Reps, Gail Strickler, explain up-to-date information on free trade agreements.

Additional topics will be covered, including spring forecasting, global trends for product development, sustainability and “green” production, how to plan, merchandise and brand your business and more.

Fashion PR Resource: International Fashion Calender TribaSpace

Alessia Fabiani, Milan Fashion Week. Photo by Rosella Carrara & Giovanni Camardella

The TribaSpace International Fashion Calendar is a free web calendar application for the fashion industry, currently in beta.  Based in Berlin, the mission  is to alleviate the stress of daily communication within the fashion industry, and to open doors for young designers, buyers, and media.

Fashion PR pros, designers and fashion bloggers can use TribaSpace to submit/browse upcoming events, discover new designers, and source press contacts quickly. For bloggers specifically, the handy “My Organizer” function makes it simply to plan an editorial calendar by choosing events of interest, then importing them to iCal or Outlook.

Check out their blog as well for fashion business and as well for fashion business and technology updates.

Fashion PR: Sponsor First LA Fashion Blogger Picnic

Picnic by Stas Moshkov

Back in March, Los Angeles-based fashion blogger Kelsi Smith (Dedicated Follower of Fashion) threw the first ever fashion week party exclusively for Los Angeles Fashion Bloggers. Over 50 bloggers attended and many had to be turned away due to guest list restrictions! The bloggers tweeted up a storm, and many of the brands involved received multiple mentions across the blogs of the attendees.

As a result, Kelsi started Two Point Oh LA, a social networking community for Los Angeles Fashion Bloggers. The official launch party takes place on July 17th, 2010 with an annual Summer Picnic and it promises to blow the first event out of the water!

This is a great opportunity to pay it forward to fashion bloggers in the Los Angeles area while getting great brand exposure.

Here are the sponsorship options:

Gift bag Sponsorship:

  • We have 60 gift bags to fill for female attendees, 30 for male attendees and 30 for children attendees.  Gift bag sponsors will be listed on all marketing materials as sponsors.

Basic Sponsorship: $200

  • Logo listed on all marketing/promotional materials, including the invite.

Premier Sponsorship: $300

  • Business or brand listed as a premier sponsor for the Two Point Oh LA 1st Annual Picnic. Logo listed on all marketing/promotional materials, including the invite as well as inclusion of your marketing materials in all of the gift bags and, where possible, at the event itself.

Sponsors must be registered by July 2nd and products (where applicable) must be received by July 12th.

Get in touch with Kelsi at kelsi[at]stylesmithonline.com