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Tag Archives: Fashion Film

Fashion Brand Video Storytelling

5 Fashion Brand Story Videos Worth Watching

We’ve all been hearing a lot about storytelling, branded content and brand journalism lately. This summer I moderated a panel about harnessing the power of storytelling for marketing success in Denver and San Diego, and contributed three articles to Fast Company on the subject. I love the conversation because it removes much of what marketing conversations typically focus on -… More

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Sh*t Fashion PR Girls Say

…well at least one of them! OscarPRGirl aka Erika Bearman, Oscar de la Renta’s director of communications, goes there. And we can’t stop watching! What’s your favorite line? Image Source

marie antoinette

San Francisco Fashion Film Festival Founders Share Favorite Fashion Films of all time

The San Francisco Fashion Film Festival, aka the FashFilmFest, will take place in the Spring of 2012 at the Roxie Theatre and feature a day of screenings (unexpected titles as well as time-honored classics) and panels. To raise funds, co-founders and style bloggers Adelle McElveen (Fashionista Lab), Kimara Mitchell (J’Adore Couture)and Annie Wilson (Poetic & Chic), have launched a Kickstarter… More

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me a note.