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Tag Archives: Fashion Media

How to look good on video

7 Tips to Look Great During Video Chats, Interviews and Meetings

Whether you are applying for fashion PR jobs on a different coast, setting up meetings or securing video interviews for your clients on top blogs, the almighty Skype interview presents a series of unique opportunities (you can have tabs up with talking points) and challenges (how to avoid looking washed out and pixelated). We’ve done a few Skype interviews before… More

How to Pitch an Editor over the Phone

6 Tips to Make Phone Calls that Land Major PR Placements

Stop and think for a second: what percentage of time do you spend actually having verbal conversations vs. communicating via The Internet (e-mail, social media, gchat, etc.)? I am sure the latter easily takes the cake. We are all guilty of it; the majority of our interactions with people happen in cyberspace. In PR, this is a major problem if you are trying to… More

Be Featured in Magpie Darling Magazine

How to Pitch Digital Fashion Magazine Magpie Darling

In August, we’re featuring interviews with the editors of some of our favorite digital fashion magazines. Enjoy! London-based fashion magazine Magpie Darling started in 2011 and has what might be the most gorgeous covers of any digital mag out there (they are currently on Issue 58 and it was very hard not to want to include all 58 covers in this post)…. More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at