Fashion PR Marketing Tips

Fashion PR Fridays: Fashion PR, Marketing Social Media Links 2.24.12

The fashion world is changing all the time and those who are staying on top of trends in all aspects of business, PR, marketing, and design are rising as the leaders of the industry. Listed are the leaders of the industry today including one you might recognize. (via Huffington Post Style)

Raf Sanders, long- time designer for fashion brand Jil Sander, has left and Jil Sander to return as creative director. (via Style File Blog)

London Fashion Week has come to a close but across the pond we are going to see the styles pop up in our stores, which ones are going to have the the biggest presence? (via Racked)

Yet another collaboration with H&M is about to hit online and in-store, view the entire Marni for H&M collection due to release on March 8. (via The Cut Blog)

CND, Creative Nail Design, works with designers during Mercedes Benz Fashion Week to help designers carry out their vision through creative mannicures. However creating nailart isn’t the only talent CND possesses, they do great work with integrative marketing and social media platforms. (via Fashionably Marketing)

Fashion-icon Zelda Caplan passed away in the front row of designer Joanna Mastroianni’s show. The designer talks about the death and how in both life and death Caplan was all about her love for style. (via Fashionista)

T shirt brand, RAZRWING,has created a mixture of gaming, art and social media to help attract attention around their growing brand. (via MarketWatch)

With a little bit of hacking ingenuity and tech savvy know-how you too can have a Pinterest tab on your Facebook. (via AG Beat)

Peter Shankman, founder of HARO, talks about how small businesses can help generate buzz about their brand and how one should pitch a trend, not only the story of the brand. (via PR News Online)

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Fashion PR Marketing Tips

Fashion PR Fridays: Fashion PR, Marketing Social Media Links 2.17.12

Vicki Reed talks about company Edun, who manufactures clothing in Africa, and how LVMH is helping them to achieve their goals and full potential. (via Marketing Week)

Aliza Licht, known to most as DKNY PR Girl on Twitter, came out on YouTube and has remained in the spot light ever since. Her witty insight into the life of fashion PR industry is an inspiration to many, making her a role model and a social media icon. (via New York Times)

The fashion world is known to be competitive and cut-throat but fashion publicists have one of the nastiest reputations of all, is there proof behind this or is it all just a stereotype created by media and a couple of “grown up mean girls”? (via The Grindstone)

These awesome startups are changing the fashion landscape one creative conception at a time! (via Fashionably Marketing)

Oscar de la Renta introduces their combination between Pinterest and an inspiration board, appropriately dubbed “The Board”, which invites fans to contribute to the inspiration board that will help dictate and inspire the Resort ’12 collection. (via Fashion School Daily)

Glamour Magazine is the latest to offer high-tech shopping by using a unique combination of a virtual wall display and phone apps. (via The High Low)

Hit book series, The Hunger Games, has inspired a film and now an alternate reality fashion magazine. (via Culture Map)

By far one of the best things about Fashion Week is the street style! Get your fix with this collection of photos filled with great fashion from off the runway. (via Stylelist)

Digital PR in becoming increasingly relevant and accounts for a huge part of a publicists work load and there are a couple of main trends that keep popping up. (via Mashable)

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Fashion PR Marketing Tips

Fashion PR Fridays: Fashion PR, Marketing Social Media Links 2.10.12

Ever wanted to pick the brain of and adventure capitalist or fashion business mogul? Learn from fashion entrepreneur (and Tory Burch co-founder) Christopher Burch. (via Entrepreneur)

Your resume may need some pruning - so give it a new look by keeping it slim and in shape for your next interview. (via Keva Dine)

Popular iPhone app, Hipstamatic, released lenses in conjunction with New York Fashion Week. Several designers plan to use the app to capture pre-show preparations which will later be on display. (via Mashable)

The ins and outs or the PR industry can be confusing but Haute House PR make it look simple. Starting out with a couple thousand dollars and some great ideas they have transformed themselves in a thriving fashion PR firm. (via YFS Magazine)

Need a pair of winged sneakers? Jeremy Scott has you covered with his pop up shop in NYC. (via The Cut Blog)

Who is the stylish fashionista of the week? None other than THE Crosby Noricks duh! (via Haute Mimi)

Fashion and technology have embraced each other and the results have been pretty successful to say the least. Style Coalition CEO Yuli Ziv is all for this relationship and says it is only growing stronger. (via Portfolio)

Stay caught up with all the fashion buzz and don’t miss a beat this fashion week. Milk Studio’s app keeps you up to date on their Made Fashion Shows. (via The High Low)

Get the skinny on what to look forward to this year’s New York Fashion Week with an organized A-Z list. (via Vogue)

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