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Tag Archives: Fashion PR

11.13.12 by prcouture // Filed under PR Couture, PR Interviews, Tips & Strategy
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Fashion PR: How To Pitch TV Shows Like Girls, Mad Men & The Good Wife for Product Placement

Product placement, whether it’s a Mac computer in a movie or Blake Lively drinking Starbucks in “Gossip Girl,” has evolved into it’s own industry and a powerful extension of public relations for many brands. Though as powerful as it is, we have found a lot of fashion brands still aren’t exploring this territory. Not only is the brand entering the… More

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11.06.12 by prcouture // Filed under PR Couture, PR Interviews
THV PR

Front Row Fashion PR Q&A with THV Public Relations

From their home dining room and two interns to a thriving agency practice, husband and wife team Touriya and Greg Vaughan are quickly making a name for themselves as THV PR, a new breed of luxury fashion PR firm/showroom, focusing on Dutch and European apparel brands in Los Angeles. What makes THV different from other agencies? Our showroom. Unlike a… More

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10.29.12 by prcouture // Filed under Fashion Brands, PR Couture, PR Interviews
How Anthropologie's Wedding Line BHLDN uses Pinterest

Fashion PR Q&A: Why Wedding Brand BHLDN loves Pinterest

As a girl of a certain age, it is not rare to pass along BHLDN to any number of brides-to-be, bridesmaids-to-be,  sartorially-challenged wedding goers or simply more-dressed-up-than-usual party attendees. As Anthropologie’s wedding and special events line, BHLDN is everything you would expect: a hint of vintage, a hint of glamour, and not a yard of pink taffeta in sight. I… More

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Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture. A creative marketing strategist for fashion brands that get it (or who want to get it!), I care about helping companies connect to their audiences in meaningful ways, as well as mentoring aspiring fashion publicists along their career path. Recently, I was included in iMedia's annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Want to learn more? Check out my full bio or get in touch.