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Tag Archives: Media 101

Image via ELLE.com

Editor Q&A: How to Pitch Ruthie Friedlander, Web Editor at Elle

ELLE.com is always generating clever content that inspires women to celebrate their style – and not just in clothing. We chatted with Ruthie Friedlander, the Deputy Web Editor of ELLE.com, whose extremely honest stories and personal accounts leave the reader wanting more every time. What’s the perfect way to showcase a lingerie brand on ELLE.com? Well, Ruthie wore a lace… More

how to land press on Fashionista.com

Editor Q&A: How to Pitch Lauren Indvik, Editor in Chief of Fashionista

Fashionista is our go-to source for fashion industry news and commentary.  We are delighted to feature an interview with Lauren Indvik, who recently joined the team as the site’s Editor in Chief! Name: Lauren Indvik Title: Editor in Chief Publication: Fashionista Circulation: 1.8 million unique visitors/month Email: lauren@fashionista.com How do you prefer to receive pitches? By email. I don’t mind… More

How to Pitch B2B Pub Triple Pundit

Editor Q&A: How to Pitch Sustainable Business Platform Triple Pundit

While fashion typically relegates most of it’s eco coverage to the April issue, Triple Pundit (or 3p if you’re in the know) is one of the world’s most well read B2B focused websites on ethical, sustainable & profitable business with over 350,000 unique monthly readers. Recently, 3p announced a four-month focus on sustainable fashion, published with the support Levi Strauss… More

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me a note.