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Tag Archives: Media 101

JC Report 10 Years

JC REPORT Celebrates 10 Years of Cutting-Edge Global Trend Reporting

I first discovered JC REPORT in 2004 as an in-house fashion publicist doing research to discover new digital opportunities for the brand. I was immediately captured by the depth and originality of founder Jason Campbell’s prowess to capture a breadth of international fashion trends. I was thrilled to be able to feature an interview with Jason back in 2008 and… More

HTP-IFB

Fashion Blogger: How to Pitch Jennine Jacobs, Independent Fashion Bloggers

Since it’s start in 2007, Independent Fashion Bloggers, the brainchild of Jennine Jacobs, has risen to be an authoritative community hub for fashion bloggers and the brands seeking to connect with them. Whether its interviewing The Sartorialist, penning the Fair Compensation Manifesto, or hosting the biannual IFB Conference, any brand seeking to engage with fashion bloggers should be paying attention… More

How to Pitch the Fashion Editor at People StyleWatch #prtip

How to Pitch Rachel Aschenbrand, People StyleWatch

People StyleWatch is dedicated to making fashion and beauty trends accessible, affordable and fun.  First launched as a special newsstand extension of PEOPLE in 2002, People StyleWatch is published 11 times a year, with a guaranteed circulation of 800,000 and reaches 5.6 million readers each month.  PeopleStyleWatch.com is the #1 style magazine website reaching 3 million unique visitors and averaging… More

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a creative marketing strategist who works with fashion brands that get it (or want to get it!). I care about helping companies connect to their audiences in meaningful ways, as well as mentoring fashion publicists along their career path. Recently, I was included in iMedia's annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio or get in touch.