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Tag Archives: Media Relations

How to Pitch Your Coffee Break

How to Pitch: Charlotte Giver, Your Coffee Break

With more print editors flocking to the web, it’s no surprise that PR girls are doing the same, carving out content-rich sites that are a mix of the professional and the fashionable. Trained in fashion PR, Charlotte Giver decided to create her own lifestyle platform to share fashion news, career tips and pursue like-minded partnerships. Her site, Your Coffee Break,… More

LandsEndCanvasArrivals

Brand & Blogger Q&A: Canvas Lands' End Digital Holiday Blog up Shops & 2013 Marketing Predictions

Working with a nationally recognized brand like Land’s End was a natural fit for Glitter Guide. We aim to provide our readers exposure to brands they have access to with quality they can afford and Canvas Land’s End is just that. We love the every day sensibility and relaxed style of Canvas Land’s End, and that their pieces can mix… More

How to Pitch: Lindsey Calla, Saucy Glossie

Bloggers have become the digital voices of fashion. Getting coverage by a popular blog is almost as influential as magazine coverage or celebrity placement, sometimes even more influential. But how do you reach out to bloggers? We sat down with Lindsey Calla, the blogger behind Saucy Glossie, stylist and the face of TJ Maxx’s Maxxinista spot at the Simply Stylist New… More

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping rad companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me an electronic communiqué.