Tag Archives: Media Relations
Gift guide season is here! Put together by editors from various media outlets – from print magazines to blogs, gift guides are a compilation of their recommendations on what products their readers should buy as gifts. This makes December one of the most competitive times of year to secure editorial coverage – because everyone in every product industry – wants… More
Written by Taryn Scher Reporters and editors are jumping ship to play in the PR sandbox. For the publicists out there that have no idea what they’re doing- how to write a successful pitch, and how to appropriately follow up without being annoying, this should be cause for concern. After all, it only makes sense that a reporter- who knows… More
When your business operations and PR strategy are running in lock-step, sales and growth will follow. Ensure a productive, successful experience working with a PR agency by following these five guiding principles.