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Tag Archives: Mobile


PR Toolkit: 5 Pinterest Tools for the Fashion Publicist

Pinterest now ranks second only to Facebook in referrals to eCommerce sites and at present 30% or so of shopping related items on Pinterest are on sale. Last week 10% of the items that we were watching dropped in price. The average savings was $88 representing almost 40% savings from the original price. – Zoomingo A life without Pinterest is… More

Chiara for Fashiolista

2 Mobile Apps for Fashion Brands

While PR pro’s are often caught with multiple laptops, tablets and phones open, sitting in the middle of an avalanche of tech, last month we reached a tipping point for the rest of the world when Nielsen reported 50% of all mobile subscribers now own a smartphone. The number of internet connected devices will reach twice the world’s population by… More

snappette rebecca minkoff fashion week

How 5 Fashion iPhone Apps Engaged Influencers During NYFW

It goes without saying that apps like, Hootsuite, Instagram and Pinterest are the go-to apps for every well-heeled fashion publicist. However, here are five up-and-coming apps that are also enhancing the fashion week experience for both PR insiders and the fashion-obsessed. Fashion Photo Sharing Apps 1. Snapette Founded by Harvard grads, Snapette enables fashion-savvy women to discover and share… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at