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Tag Archives: New York Fashion PR

Bollare's Alle Fister and LA Showroom2

Front Row Fashion PR: Q&A with Bollare Founder Alle Fister

At PR Couture, we love a Getting In story with gumption, and Bollare founder and principal Alle Fister’s reads like the pilot of a television show we wish we could be watching. As she told Glitter Guide last summer, Alle landed her first gig straight out of college, at Shopbop, by reaching out “to the brand via a ‘Customer Comments’… More

Alexis Bittar, Resort 2012 Lookbook

YMA FSF Panel: What Cynthia Rowley and Alexis Bittar Want Fashion Hopefuls to Know

The Fashion Institute of Technology in New York hosted YMA Fashion Scholarship Fund’s final summer event on July 24th at the Katie Murphy Amphitheatre. The event, ”Starting Out: What I Wish I Knew Then and Other Insights from Fashion Leaders’ Early Years,” was moderated by Paper Magazine Editorial Director Mickey Boardman, and included Fashion Designer Michael Bastian, Jewelry Designer Alexis Bittar, Stylist Lori Goldstein, Designer Cynthia Rowley… More

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Fashion PR News: KCD & Creative Agency Spring Form Strategic Partnership

The list of things a brand needs is now longer than the list of things an agency can supply. We have reached a tipping point, technology has come of age and is now capable of delivering brand experiences at a myriad of new touch points. Brands need to manage multiple brand channels, but executed to the same distinction a brand… More

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping rad companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me an electronic communiqué.