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Tag Archives: New York Fashion PR


Getting IN: Fashion PR Internship, Christian Louboutin

It was to my surprise that the next day I saw Blake Lively was wearing one of my picks. I felt so proud that I had sensed her style correctly and that I was already so acquainted with the hundreds of designs that I could match up shoes with her personal taste and fulfill her needs. From that day on… More


How to Run a Successful Editor Preview

The editor, or press preview, is a mainstay of fashion PR, an opportunity to introduce the media to multiple clients in a casual, fun setting. Red Light PR’s recent press preview was its largest to date, showcasing over 50 collections in the swank 6,000 square foot 404 event space in NYC. The preview debuted Fall 2012 collections including women’s and… More


Fashion Blogger Agents DBA Expand to Europe

DBA, known for their pioneering work representing top fashion bloggers like The Glamourai, Honestly WTF, From Me To You, Sea of Shoes and Atlantic-Pacific, recently celebrated two years in business. The firm, run by Karen Robinovitz and Kendra Bracken-Ferguson, can now add another candle to that cake, via their partnership with Talent Agency, a Paris-based talent agency that manages Europe’s elite… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions or shoot me a note at