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Tag Archives: #NYFW

09.19.12 by Crosby // Filed under Fashion Brands, PR Couture, PR Interviews
Juicy Couture Spring 2013 Presentation

Fashion PR: How Juicy Couture Quickly Cut Through the Clutter During NYFW

While a huge opportunity for brands to connect and make an impact, without a strong strategy and plan in place, fashion week is not an easy place to stand out from the competition and draw media attention. On September 12, Juicy Couture’s aimed their public presentation at Lincoln Center at a singular audience – those of us who prefer to… More

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09.14.12 by Danika // Filed under News & Events, PR Couture, Tips & Strategy
Photo source: IFB

Six Entrepreneurial Tips from the IFB New York Fashion Week Blogger Conference

Nowadays, if you’re not a lot of things, you haven’t reached your full potential. -IMAN IFBCON was a wealth of information for bloggers and entrepreneurs as a whole. From Day 1 of the conference, we brought you how fashion brand sponsors showed up for bloggers, integration and now we bring you take-home tips from the fashion industry’s business savvy tastemakers. Day 2′s… More

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09.14.12 by prcouture // Filed under News & Events, PR Couture, Tips & Strategy
Photo source: IFB

Six Entrepreneurial Tips from the IFB New York Fashion Week Blogger Conference

Nowadays, if you’re not a lot of things, you haven’t reached your full potential. -IMAN IFBCON was a wealth of information for bloggers and entrepreneurs as a whole. From Day 1 of the conference, we brought you how fashion brand sponsors showed up for bloggers, integration and now we bring you take-home tips from the fashion industry’s business savvy tastemakers. Day 2′s… More

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Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a creative marketing strategist who works with fashion brands that get it (or want to get it!). I care about helping companies connect to their audiences in meaningful ways, as well as mentoring fashion publicists along their career path. Recently, I was included in iMedia's annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio or get in touch.