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Tag Archives: #NYFW

Fashion PR Marketing Tips

Fashion PR Fridays: PR, Marketing & Social Media News 2.15.13

PS: This is PR Couture’s 1,000th Post! Gone are the days of Fashion Week exclusivity. Designers and brands are making the Fashion Week experience a open to all. (via the Telegraph) Has Street-Style lost its organic appeal? Marketers weigh in on the business happening outside the tents. (via Dame Magazine) How fashionably delicious. Whimsical designer Cynthia Rowley unveils new candy collection. Will… More

Tory Burch SS13 Show - BumeBox

The Company Behind DKNY, Alexander Wang & Kenneth Cole's Tweetable #NYFW Runway Shows

Have you noticed a bevy of fashion brands promoting their recent  runway shows with the ability to screenshot and instantly share runway looks with your social network? This new functionality comes from BumeBox, a Palo Alto-based startup changing how today’s social consumers experience fashion events and runway shows. Pretty much everyone – ie Donna Karan, Rebecca Minkoff, Proenza Schouler, Calvin Klein,… More

KENNETH COLE  Fall 2013 Runway Show

How Kenneth Cole Changed NYFW

Kenneth Cole’s return to the runway opened with a video reminding audience members that: During the @kennethcole runway show, out of respect for other members of the audience please make sure your phones and tablets are switched ON. This show will embrace the intrusive nature of social media. Quick history lesson: Once upon a time. fashion week was a private industry event attended by buyers and fashion… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at