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Tag Archives: Press Coverage

fashion PR book

PR Couture Book: The Ultimate Fashion PR Career Guide

OMG! I wrote a book. Well, the truer story is that I wrote a book, and then I spent months in the worst formatting battle of girl vs MS Word this side of the Mississippi, but that is a tale to be told over wine, not WordPress. Welcome to the internet, book! Ready to Launch: The PR Couture Guide to… More

PR Couture Turns 5

Happy 5th Birthday PR Couture: Recap & 10 Favorite Guest Posts of 2011

This little baby is off to kindergarten! December marks five (FIVE) years of PR Couture – and like all previous years, I like to take a moment and wax nostalgic on the amazing things that happened this year, including the posts I am most proud of! The Amazing In 2011, I was invited to attend the WWDMagic Tradeshow as part… More


4 Steps to Find Better Fashion PR Story Ideas

All PR practitioners work hard and can relate to those “top 10 ways you know you work in PR” jokes. We all have goals that focus on getting clients and brands recognized and establishing relationships with the media and client audiences. However, unless you work in fashion PR, most PR agencies won’t have a style closet, interns busily stuff gift… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at