sign up

Get a free fashion PR plan template and special offers exclusive to insiders!

Tag Archives: Press Coverage

bjorg

4 Steps to Better Fashion PR Storytelling

All PR practitioners work hard and can relate to those “top 10 ways you know you work in PR” jokes. We all have goals that focus on getting clients and brands recognized and establishing relationships with the media and client audiences. However, unless you work in fashion PR, most PR agencies won’t have a style closet, interns busily stuff gift… More

pinterest

Fashion PR: How to Use Pinterest as an Agency and Client Tool

As an early adopter of Pinterest, it’s fun to see the image pinning site begin to pique the interest of other PR professionals, as well as fashion brands. This week I shared my obsession with Pinterest in an article on Cision Navigator, along with other experts Mikinzie Stuart, founder of PR Geek Speak and digital junior account executive at Peppercom, Gini… More

pin

Pinned! PR Couture Featured on Pinterest

My love for Pinterest is well-documented, and I was thrilled to be interviewed on their blog! A fashion publicist is primarily responsible for managing the relationship between her clients and the media, but what that means on a day-to-day basis might include everything from developing a strategic plan with key messages and seasonal strategies, to stuffing gift bags or keeping… More

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping rad companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me an electronic communiqué.