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Tag Archives: Video


5 Ways Fashion Brands Can Optimize YouTube

While fashion films may be all the rage, many independent fashion labels are wary of investing in a video strategy, perceiving it to be too costly or time-intensive, or simply not knowing what to do with video once its been created. The reality is that with a simple video camera like a Flip or even the iPhone, some basic editing… More


Shop The Runway: Neiman Marcus Launches Virtual Fashion Week

Starting today, Neimun Marcus will showcase daily videos from 11 AM CST to 8:00 PM CST. Show looks available for sale will be shown on the site in each designer’s boutique.

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at