White Book Agency

Are Press Releases Still a Thing?

There is a constant debate in the industry about whether…

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Have You Created a Strategic Event Partnership, Lately? (Here’s How)

Strategically partnering with other brands, especially on events, can help…

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How to Think Like a Business Owner (and a Creative Fashion Designer)

Making a living doing what you love is important. I’ve…

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7 Reasons You Work in PR (& Love It!)

We’ve all read and heard how the PR industry is…

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Free Call: Hit Holiday Gift Guides Before The Deadline

What would a holiday placement in a top fashion magazine…

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12 Fashion PR Agency Pinterest Accounts to Follow

With most media publications, bloggers and many fashion brands building…

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How to Pitch Dree Harper, Refinery29

Any fashion lad or lass worth a damn has Refinery29…

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4 Steps to Find Better Fashion PR Story Ideas

All PR practitioners work hard and can relate to those…

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Looking for an Entry Level PR Job? Read this First!

Congrats to the graduating class! If you are among the…

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Getting IN: Life as a Fashion PR Intern at White Book Agency in Tampa, FL

Maggie Philbin credits her fashion PR internship at  White Book…

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Indie Fashion PR Spotlight: Dressed Up Tie-Die Designer Shabd Simon-Alexander

Independent fashion designer Shabd is My Name can be found…

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How to Pitch: Q&A with Beth B. Anderson, Chic Galleria

In addition to being the creator and CEO of Chic…

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Fashion Design 101: How to Plan for Business Success

Making a living doing what you love is important. I’ve…

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Fashion PR: 5 Tips for Celebrity Outreach

Working as a fashion publicist, you’ll eventually have clients who…

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