The Bespoke Communication Awards (the BCAs) is a global online award program established in 2017 by PR Couture to recognize and celebrate excellence in fashion and lifestyle communications.
The following TEN AWARDS in 18 categories honor standout agencies, brands, communication campaigns and impactful media placements, as well as the career achievements of influential practitioners.
- Agency of the Year
- Startup Agency of the Year
- Best Agency to Work For
- Standout Brand of the Year
- Available Categories: Fashion, Beauty, Lifestyle (includes Health/Wellness), Family/Parenting
- PR Campaign of the Year (primary focus on earned media)
- Integrated Campaign of the Year (media mix includes social and/or paid media)
- Brand Activation of the Year
- Available Categories: Media/Industry or Consumer/Public event
- Media Placement of the Year
- Available Categories: Print, Online, Broadcast, Influencer or Celebrity
The Blush Award - Industry Newcomer of the Year (Under 30)
The Bloom Award - Communicator of the Year
The 2018 Bespoke Communication Awards are open to any relevant work/contributions executed between Jan. 1, 2017, and December 31, 2017.
Work may be entered on behalf of individuals, agencies, and companies. Be sure to get client permission if necessary before submitting.
Absolutely. We are happy to accept submissions from anywhere, as long as they are written in English.
All possible. You may submit multiple entries for a single award, or submit an entry across multiple categories as long as it meets the requirements outlined. Each entry will require a separate entry fee (simply change the quantity as needed upon checkout) and must be submitted separately.
We define lifestyle as fashion, apparel, shoes, accessories, handbags, beauty, fitness, wellness, travel and home. If you have any questions regarding relevancy of a potential submission, please email firstname.lastname@example.org
Awards are judged, where appropriate, using the traditional strategic planning model of RPIE (research, planning, implementation, evaluation). Judges use a matrix to evaluate each entry, taking into account clearly demonstrates success and evidence of best practices. Judges will also consider the structure, presentation, and clarity of each entry.
All material will remain confidential to the judges. Winning case studies may be used in post-event materials to promote best practices and the BCAs at large. By entering you agree that some or all of your entry may be used in this way.
We plan to announce the winners 4-6 weeks after the close of the program. Winners will be featured in a press release, on PR Couture, our newsletter and on our social media platforms.
Each winning entry will receive a custom winner gift package including a physical award, a digital badge, as well as a complimentary ticket for our Los-Angeles get together planned for April.
You will be able to save your application before submitting.
You can withdraw an entry at anytime; however, refunds are not be permitted.