[Sponsored by Big Picture PR] Fashion PR Fridays: PR, Marketing & Social Media News 8.3.12

This post is sponsored by Big Picture PR, a boutique lifestyle integrated communications agency specializing in crafting compelling public relations campaigns focusing on media relations, product placement and social media programs for a consumer lifestyle clientele: fashion and accessories, beauty and wellness, home decor and design, sustainable and socially conscious, tech, fashion ecommerce and apps. With offices in NYC and San Francisco, Big Picture PR has earned a reputation among top-tier national editors by introducing a well-edited collection of emerging brands. Connect with founder Amy Cunha on Twitter

NYC PR Girls review Crosby’s book Ready to Launch and dub it a “must-read while trying to navigate the fashion industry.” (via NYC PR Girls)

Fashion blogger Bryan Boy might have just opened a new can of copyright worms over a vintage J. Crew sweater and JW Anderson’s F/W ’12 sweater. (via Fashionista)

It-girl Alexa Chung is supposedly the latest cast member on Gossip Girl, XoXo. (via Fashion Indie)

Addidas gets a little wild with its style in the new campaign featuring the likes of Nicki Minaj and Jeremy Scott. (via Front Row Daily)

Everyone has Googled searched at some point their name or maybe someone they work for but not everyone is happy with the outcome. Here is a way you can appear higher on the Google search list and in a more positive light. (via Mashable)

Leandra Medine, the blogger behind The Man Repeller, talks about her rise to internet and fashion fandom and how she has recently signed with Creative Artisits Agency (CAA). (via Business of Fashion)

Anna Wintour is to style Sarah Jessica Parker for her newest role on Glee as the Editor and Chief of Vogue…yes we had to read that a second time too. (via The High Low)

The Garment District in NYC is getting an extreme makeover and is getting everything from its name to its overall look changed. (via NY Curbed)

Ebay and the British Fashion Council Fashion Forward Initiative, which supports new and emerging talents, have partnered together under a multiple season contract. (via Marketing Magazine)

Whitney Eve is putting on the first ever fan supported fashion show which sounds pretty cool until you realize that Whitney Port is just asking you for money. (via Styleite)

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