Campaigns We Love: Disney’s Minnie Mouse X Photographer Gray Malin

Just in time for National Polka Dot Day on January 22 (yes that is a thing and yes you will be participating!) and the red carpet award season comes a collaboration between Disney’s most fashionable muse, Minnie Mouse, and fine art photographer Gray Malin. This timely joint effort hits all the right points; nostalgia, art, entertainment and fashion.

What: Gray Malin shot the series in is signature aerial style, taking inspiration from Minnie’s Hollywood and fashion presence to stage a photograph embracing these core tenets through a classically styled black tie affair atop a spectacular red carpet. Malin utilized white parasols to illustrate Minnie’s trademark polka dotted dress and give a nod to Hollywood glamour. The series is a limited run release along with a piece of video art – a first-ever production for Malin.

Why: The release coincides with #RockTheDots, an annual celebration of fashion muse Minnie Mouse and her signature polka dot style, tied to National Polka Dot Day and fittingly falls in the midst Hollywood’s award season.

Of course, no tinsel-town effort would be worth it’s dots (!) without a launch party. Last night 50 fashion guests gathered at the Andaz to celebrate. Guests included Minnie herself, wearing a custom Olympia Le Tan dress, as well as E! News host, Catt Saddler and digital influencers Little Black Boots, Devon Rachel, Dylana and Natalie Suarez, Pursuit of Shoes and Rocky Barnes, to name a few.

Guests enjoyed a four course dinner via a dreamy tablescape that overlooked Hollywood.

Divine.

Want more? Prints are for sale at and the video can be viewed via Gray Malin’s Instagram. Follow @MinnieStyle on Instagram and rock your dots in celebration of Minnie Mouse and National Polka Dot Day using #RockTheDots and #MinnieStyle.
About This Author

Known as the “fashion publicist’s most powerful accessory,” (San Diego Union-Tribune) and the “West Coast ‘It’ girl of fashion PR,” (YFS Magazine) Crosby Noricks put fashion public relations on the digital map when she launched PR Couture in 2006. She is the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR, available on Amazon. A decade later, Crosby is a successful fashion marketing strategist who spends her time championing PR Couture's growth and mentoring fashion publicists through her signature online course PRISM. Learn more about opportunities to work directly with Crosby at her website crosbynoricks.com