A Brand New Chapter: PR Couture Has a Fresh Look


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Today is a very exciting day because it also marks the debut of the latest evolution of PR Couture. The biggest change is a new homepage experience that allows you to more easily get to the content that matters to you – and an updated blog, Find an Agency page and PR Couture specific Pinterest and Instagram accounts. I hope you enjoy poking about. If you come across anything a bit wonky – do let me know!

To celebrate, I have three exciting things!

Virtual Launch Party – Fashion PR Free-For-Fall Spreecast Thursday

Break out the champers!  Join me for a conversation on Thursday, May 16 at 6pm PT. We’ll chat about the new site, the evolution of PR Couture and you can ask chance any questions you may have about fashion PR, the upcoming Fashion PR Confidential workshop, or your career path, or the industry at-large. One lucky PR Girl (or Guy) will win a free 30-minute consulting session (a $75 value), just for hanging out, and two people will receive digital downloads of the newly redesigned ebook Pitch Perfect: The PR Couture Guide Fashion Media Coverage.

Get Pitch Perfect for $9 This Week!

Special launch pricing: download Pitch Perfect: The PR Couture Guide to Fashion Media Coverage for $20 dollars off. Designed to help entry-level PR professionals and fashion designers increase press coverage, the ebook has a brand new cover and an interior layout design I am in love with – it’s like reading a magazine about getting into magazines! Download it to your iPad and devour it. So haute.

Dance Party!

I always love hearing what artists, authors and others listen to when they are launching a big project, so I put together a PR Couture Launch playlist on Spotify of a bunch of songs I’ve been listening to through creative development, copy-edits, and all the random bits and pieces that go into a site overhaul.

One Last Thing

And finally, I wanted to let you know that I’ve left my position as Creative Director at Red Door, where I worked for five years – first building and then managing the social media/content marketing department. It’s a big shift and I’m so excited to explore new projects and spend more time growing and tending to PR Couture. I’m especially interested in working with brands on their social storytelling, content marketing, blogger partnerships and of course, fun brand explorations with PR Couture and our community of passionate, social-savvy early-adopter fashion communicators and creatives. Please reach out if you think there might be a way to work together!

Ta-ta for now kittens. I’m off to enjoy my last day here in New Orleans with the Two Point Oh Plus crew!



Crosby Noricks

Crosby Noricks

Known as the “fashion publicist’s most powerful accessory,” (San Diego Union-Tribune) and the “West Coast ‘It’ girl of fashion PR,” (YFS Magazine) Crosby Noricks put fashion public relations on the digital map when she launched PR Couture in 2006. She is the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR, available on Amazon. A decade later, Crosby is a successful fashion marketing strategist who spends her time championing PR Couture's growth and mentoring fashion publicists through her signature online course PRISM. Learn more about opportunities to work directly with Crosby at her website crosbynoricks.com