Lindsey Smolan PR is an NYC- based marketing, communications and PR agency that specializes in heightening awareness for emerging and established for beauty, fashion, and lifestyle brands. We specialize in print/digital media placement, celebrity seeding, and influencer outreach. The agency works with each brand to determine key goals and messaging and create individualized strategies and campaigns meant to drive maximize press and buzz.
We work daily with key editors, producers, and writers to learn what stories they’re working on and we create eye-catching, on-trend pitches positioning our clients in the best possible light – maximizing their chances of needle-moving editorial coverage!
Our team works with trusted celebrity experts in the beauty & fashion industries, allowing us to place our clients’ products into A-listers’ hands. This can result in paparazzi or red carpet images that we pitch to media – resulting in even more brand awareness!
We’re constantly researching and developing relationships with social media influencers in our clients’ industries and work with those who are most on-brand for our clients to boost their social media exposure and further increase brand awareness.
Meet the CEO
Lindsey Smolan is the founder of LSPR, a beauty, fashion, and lifestyle public relations firm headquartered in New York City. A love of storytelling, the beauty and fashion industries, and all things pop culture made a career in the lifestyle communications field a no-brainer. After honing her expertise both working in-house and consulting for NYC public relations firms, Lindsey launched her own agency focusing on her love of communicating great stories and unique products from top fashion, beauty, and lifestyle brands. Today LSPR is headquartered in Manhattan and counts gorgeous accessories, fresh fashions, and innovative beauty products in its client line-up.