Agency Tips
A 6-Step Process for More Effective Client Brainstorms
It’s officially planning season and agencies worldwide are putting their best brains together to conceptualize and craft the best possible plans for 2018 clients. But
It’s officially planning season and agencies worldwide are putting their best brains together to conceptualize and craft the best possible plans for 2018 clients. But
Today’s employees are looking for more than just a paycheck and health insurance. Many employees – particularly millennials and younger – strive for a fun
Written by Sara McGovern, Junior Account Executive, Litzky Public Relations “It’s the most wonderful time of the year” may be true, but it’s also one of
Thanksgiving is the perfect time to reflect on all the things you’re grateful for – family, friends, and, of course, that delicious turkey right in
There’s an old adage about pediatricians whose kids have sore throats and cobblers whose kids go barefoot. These are extreme examples of lack of attention
Your agency has a roster of “rock stars.” You have shelves upon shelves lined with awards. Your website shows the agency’s experience – and success
These days, a cohesive, cooperative and fun work environment is one of the most important factors for job seekers. In the PR industry alone, the
While June feels like yesterday, summer 2017 is coming to a close and that means agencies across the country are gearing up for what inevitably
Whether you’re a PR newbie or a long-time supervisor, you’re bound to make a mistake on the job – and that’s okay. In fact, mistakes
You’ve nailed your pitches. You’re securing great coverage. It’s time for you to move into a managerial role, right? Not so fast. While moving from
In the PR world, no two managers are the same. Some lead with an iron fist, others go the gentler route, and most fall somewhere
