Celebrity/VIP
The Basics of Gifting-4 Ways to Garner Celebrity Coverage For Your Brand
Public relations agencies in Los Angeles, the entertainment capital of the world, often work with brands who dream of getting their products in the hands
Public relations agencies in Los Angeles, the entertainment capital of the world, often work with brands who dream of getting their products in the hands
The Celebrity Endorsement Series is written by Billy Bones, founder of Booking Agent Info and Moda Database. This is part 3. Read parts 1 and 2.
The Celebrity Endorsement Series is written by Billy Bones, founder of Booking Agent Info and Moda Database. This is Part 2. Read Part 1 and 3.
The Celebrity Endorsement Series is written by Billy Bones, founder of Booking Agent Info and Moda Database. This is Part 1. Read Part 2 and 3.
We all know that celebrity affiliation with brands can increase exposure, legitimacy, and that “cool” factor (not to mention making us look pretty cool in front of our clients!). While fashion and accessory brands is often about working with celeb fashion stylists, the route to a beauty product placement entails working with a celebrity “glam squad.”
Running a fashion PR showroom is a labor of love. It’s countless hours unpacking new collections, logging them in the system, tracking shipments and making
Ever since I began working in fashion and beauty public relations more about 10 years ago, I’ve received hundreds of email requests from media production
While it’s easy to get caught up in pitching your client’s fashion designs to magazine editors, having a great rapport with celebrity and wardrobe stylists
It’s that time again! Join me next Tuesday, June 17, for Build Your Fashion Brand’s second installment of the summer, Secrets to Celebrity Placement, live
When I first moved to LA, I was helping with database work at a fashion company. I had to go through all of our rosters
The business of award show fashion is just that, a business. With media seemingly paying more attention to what actresses, pop stars and A-list celebrities
We’re always thrilled to see what Sarah Pollack-Boyd, founder of Simply Stylist, has up her sartorial sleeve. This weekend, she’s assembled a mighty feast of
Product placement, whether it’s a Mac computer in a movie or Blake Lively drinking Starbucks in “Gossip Girl,” has evolved into it’s own industry and
The creative folks at Vidicom partnered up with notable celebrity stylist Dean Banowetz and InStyler to produce engaging branded video content. This strategic collaboration was a
Any recent Hollywood event can be the catalyst for a PR frenzy– if a celebrity is wearing it, rest assured that anything framed as similar