Digital Marketing
How to Develop a Voice & Style Guide for Your Social Media Team
Social media has evolved to become an integral part of our daily lives. Commercially, social media has also become one of the main tools companies
Social media has evolved to become an integral part of our daily lives. Commercially, social media has also become one of the main tools companies
Remember the good ol’ days when we gathered all of our daily news from printed newspapers? In the digital age we live in today, media
Hello PR Couture babes! Amanda here. You might have seen me on PR Couture’s Instagram during SXSW. I’m back in San Diego and I’ve got
An event hashtag is pretty standard for events these days; it ensures offline to online integration and makes it easy for PR professionals to track
As PR agencies aim to take on more social media work, it’s a huge red flag to see them neglect a hugely important part of
With a potential for massive reach and customization, brands can use social media quizzes to boost social traffic, entertain and engage audiences, generate leads and
Written by Ximena Beltran, C1 Revolution In person meeting with editors, or desksides, have huge value for public relations professionals. Desksides provide valuable face time
For the past year, Beach House’s Senior Social Media Manager Brittany Lamp has worked at the creative agency overseeing the social media presence of up
Snapchat can be a challenging social channel to navigate for businesses, if only because it feels like one more platform to manage. But if there is
Keeping up with the Kardashians and everything on our to-do lists can be time consuming and undoubtedly overwhelming. At Beach House PR, we get by
Just a few short years ago, companies questioned whether they should use social media to connect with key audiences. But, with as much as 72%
Unless you’re living in Kimmy Schmidt’s old bunker, you know that Snapchat has quickly become the “it girl” in a sea of social media apps.
In today’s up-to-the-second digital landscape, marketers are becoming increasingly interested in how they can capitalize on the NOW. This strategy, known as real time marketing,
Let’s hop on the time travel machine and take ourselves back to circa 2004 (a pre-Kardashian era when Paris and Nicole were a thing). PR professionals
The lines between traditional public relations and social media tactics have never been so blurred. At Bread & Butter (a hospitality firm dedicated to telling the