Rapid Response. Other agencies might call it something else or may have a different method, but there’s one commonality: it works. This daily tool has
April is here which means Earth Day is around the corner – and with that is the perfect opportunity for brands with eco-friendly/natural hooks to
With digital press kits becoming the new norm in PR, the possibilities for design and customization are endless. Does your client’s press kit need a
Bridal editors are unique in that their market is entirely niche and occasion-driven. Media coverage in this space focuses on serving the interests of many different
With April on the horizon, it’s basically summer already, isn’t it? Too bad getting your taxes taken care of doesn’t come with an immediate world-wide
March includes the first of day of spring and is the start of many spring fashion, skincare and makeup stories, but there’s plenty more to
My agency has worked quite a bit with both costume and fine jewelry, so we’re pretty in the loop of what trends editors, stylists, and
While holiday gift guides have wrapped and spring pitches have been sent out to print pubs, there’s no rest when you’re #alwayspitching. Try these idea-starters
Working on a daily basis with beauty brands, beauty media, and beauty influencers gives my agency ongoing insight into the latest developments and trends within
Written by Josh Stanton, co-founder of screwtheninetofive.com. Let’s be honest, most email pitches get sent to the trash. There I said it! We all know
Magazines like Real Simple, InStyle, Shape and others are closing their holiday gift guides soon. This means if you haven’t gotten those holiday pitches out you are
Rejection is a part of the game. PR professionals are used to being told “no” – or worse, nothing at all – by editors, stylists,
Written by S. Angelique Mingo When it comes to public relations, all sort of professional and even personal relationships can come in handy, but media
Written by Joseph Pastrana For those of us working in public relations, staying on top of media musical chairs has always been part of the job.
Written by Joseph Pastrana For those of us working in public relations, staying on top of media musical chairs has always been part of the job.
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