PR Strategies

8 Essential PR Skills to Land More Press (+ Get Promoted)

Written by Katherine Rothman, CEO of KMR Communications You just…

Read more »

The Critical Difference Between Brand Strategy and Marketing

There’s a little misunderstanding about marketing that’s been going around…

Read more »

The Basics of Gifting-4 Ways to Garner Celebrity Coverage For Your Brand

Public relations agencies in Los Angeles, the entertainment capital of…

Read more »

3 Reasons to Raise Your PR Retainer Prices

PR can have a bit of an under-pricing problem, particularly…

Read more »

Use Brand Archetypes to Build Brands that Grab Attention

Written by Karla Jo Helms, JoTo PR You’ve likely heard…

Read more »

5 Foundational Truths of Generation Z Marketing

Written by Gregg Witt, Partner and chief strategy officer, Engage…

Read more »

5 THINGS TO KNOW ABOUT PR IN THE MIDDLE EAST

When I was offered the opportunity to work in Kuwait…

Read more »

3 Ways Fashion Brands Can Approach CSR Alongside PR

Written by Grayson Kemper People are increasingly aware of the…

Read more »

Proactive PR- 3 Steps to CreatE MEDIA Coverage out of Thin Air

Written by Sophie Maccagnone, Account Executive at Dittoe Public Relations…

Read more »

5 Trending Wellness Topics for Pitching Personal Care Brands

2018 was a wild year for the wellness world, and…

Read more »

6 Office Decor Ideas that add a Finishing Touch to any Business

You want an office that both communicates company values with…

Read more »

What PR Teaches us About Setting and Reaching Goals

A new year – the time when people and businesses…

Read more »

Don’t Ignore these 3 PR Client Red Flags (& Tips to Handle Each One)

In theory, owning a PR firm gives you the ability,…

Read more »

January Lifestyle Pitch Angles and Social Media Content Ideas

Happy New Year! January and the new year brings with…

Read more »

A 5-Question Primer for Pitching Podcasts

Written by Cher Hale It seems like everyone, from celebrities…

Read more »