Name: Fallon Ryan
Hometown: Riverside, IL
Currently Living: Chicago
Website: lanajewelry.com
Instagram: @lanajewelry
Name: Fallon Ryan
Hometown: Riverside, IL
Currently Living: Chicago
Website: lanajewelry.com
Instagram: @lanajewelry
I started with an internship off of Craigslist and grew internally.
I’m proud to have grown internally from intern-to-director in 7 years at Lana Jewelry. The recipe was determination, humility, and passion.
PR will remain creative, and every day I’m impressed by the new, innovative ways brands are promoting themselves. I am scared that messages are becoming less authentic within a digital world.
1. Be yourself and own it. I’m not the most fashionable person, and I use that to my advantage. I am kind, dorky, and loyal. I will get the job done to the best of my ability, and crack a few jokes or make you smile to leave a lasting impression.
2. Say thank you – a lot. Don’t under estimate the power of making someone feel special and appreciated. Those emotions are what nurture strong relationships.
3. Before you try to get their attention, think “what’s one way I can make their life easier?” Send pitches with easily downloadable photos, beat stylists to the outreach by doing your research, and read all the details before hitting reply.
The recipe was determination, humility, and passion.
1. Candles
2. Barry’s Bootcamp
3. @thehomeedit Instagram for organizational inspiration
My favorite moment was taking the audience BTS of a real award-show planning meeting with Lana.
Thanks, Fallon!
